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Nursing homeFAID #208

Florala Health and Rehabilitation

23621 GOLDENROD AVENUE, FLORALA, AL, 36442
(334) 858-8585
85 licensed beds
★★★★★3/5CMS Five-Star overall3/5 health inspections4/5 staffing2/5 quality measuresSource: CMS Care Compare

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Address

23621 Goldenrod Avenue
Florala, AL 36442
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Public record summary

What we can show you for free.
Bed capacity
85
CMS facility ID
015451
Care type
Nursing home
County
Covington
Facility name
Florala Health and Rehabilitation
Street address
23621 GOLDENROD AVENUE
City / state / ZIP
Florala, AL 36442
Phone
(334) 858-8585

About this facility — Florala Health and Rehabilitation

Florala Health and Rehabilitation is a Medicare/Medicaid-certified skilled nursing facility in Florala, Alabama. It is licensed for 85 beds — below the median for skilled nursing facilities in Alabama (113 beds).

It is one of 1 senior care facility in Florala and 224 skilled nursing facilities across Alabama. Families comparing options should weigh inspection history, ownership record, and litigation — not just the tour — before deciding.

Federal inspectors have cited Florala Health and Rehabilitation 12 times across 6 inspections in the last three years; no federal fines are on record. Every citation is listed, dated, and graded in the inspection record below.

This listing draws on federal CMS Nursing Home Compare records, and was last updated on August 31, 2026. Background reports are compiled from primary sources — state inspection files, federal CMS data, corporate registrations, and court records — at the time of order.

Facility background

What the public record shows.

Ownership & operator

Parent company
Nhs Management
Ownership type
For profit - Corporation

Registered owners & officers

Northport Holding Operations, Llc
Direct owner — 100% stake — since 2002
Estes, James
Indirect owner · Officer — 51% stake — since 2002
James N Estes Jr Family Dynasty Tr No 2
Indirect owner — 18% stake — since 2012
Jennifer E Agee Family Dynasty Tr No 2
Indirect owner — 18% stake — since 2012
James Norman Estes Jr Tr
Indirect owner — 6% stake — since 2013
Jennifer Lee Estes Tr 031093
Indirect owner — 6% stake — since 2013
Braswell, Crystal
Managing employee · Operational control — since 2020
Capital Funding Llc
Mortgage holder · Security-interest holder — since 2013
Florala Health Realty Llc
Security-interest holder — since 2013
Holding Facilities Group Llc
Security-interest holder — since 2013
Howell, Rhonda
Director · Operational control — since 2023
Long, Phillip
Officer — since 2019
Rasco, Lynn
Director · Operational control — since 2022
Richburg, Julie
Director · Operational control — since 2014
Servisfirst Bank
Security-interest holder — since 2018

Regulatory standing

Federal court records
1 naming this facility · 5 naming its parent company — view the cases (a listed case is not a finding of wrongdoing)
Licensed / certified since
2003-08-06
CMS overall rating
3 of 5 stars
Health deficiencies
1 at the last standard inspection
Federal fines
None on record
Last standard inspection
2022-08-24
Nurse staffing
3.8 hours per resident per day

Cost & payer profile (FY2024 cost report)

Average billed charges
$278 per day (≈ $8,450/month). Private-pay prices typically track billed charges; Medicare and Medicaid pay set rates.
Payer mix (resident days)
83% Medicaid · 8% Medicare · 10% private/other
Occupancy
89% (fiscal year 2024)
Vs. state median
9% below the AL median of $307/day — full state cost breakdown

Services & coverage

Licensed beds
85
Medicare
Accepted
Medicaid
Accepted
Compiled from CMS Nursing Home Compare; owners/officers from the CMS Ownership dataset; cost & occupancy from the facility's own CMS cost report · last verified 2026-08-31. Facilities can submit a correction.

Inspection record

Every citation, dated and graded.

Kitchen & food safety

CleanNo food-safety or dietary citations in the last three years of federal inspections.
2022-08-24Health inspection1 citation
F-0880
F · No harm found
Provide and implement an infection prevention and control program.
Corrected 2022-12-12
2018-12-13Health inspection2 citations
F-0550
D · No harm found
Honor the resident's right to a dignified existence, self-determination, communication, and to exercise his or her rights.
Corrected 2019-01-17
F-0880
D · No harm found
Provide and implement an infection prevention and control program.
Corrected 2019-01-17
3 earlier / fire-safety inspections (9 citations)
2022-08-24Fire-safety inspection2 citations
K-0372
E · No harm found
Ensure smoke barriers are constructed to a 1 hour fire resistance rating.
Corrected 2022-08-31
K-0918
F · No harm found
Have generator or other power source capable of supplying service within 10 seconds.
Corrected 2022-08-28
2020-02-13Fire-safety inspection3 citations
K-0324
D · No harm found
Provide properly protected cooking facilities.
Corrected 2020-03-24
K-0363
D · No harm found
Install corridor and hallway doors that block smoke.
Corrected 2020-03-24
K-0372
D · No harm found
Ensure smoke barriers are constructed to a 1 hour fire resistance rating.
Corrected 2020-03-24
2018-12-13Fire-safety inspection4 citations
K-0351
D · No harm found
Install an approved automatic sprinkler system.
Corrected 2019-01-22
K-0363
D · No harm found
Install corridor and hallway doors that block smoke.
Corrected 2019-01-22
K-0914
E · No harm found
Ensure receptacles at patient bed locations and where general anesthesia is administered, are tested after initial installation, replacement or servicing.
Corrected 2019-01-22
K-0926
E · No harm found
Ensure that personnel concerned with handling of medical gases and cylinders are trained on the risk.
Corrected 2019-01-22
Citations and penalties from the CMS Provider Data Catalog (three-year survey window, refreshed monthly). Severity codes follow the federal scope/severity grid; “Immediate jeopardy” is the most serious grade CMS issues. CCN 015451.

Inside your report

What unlocks when you order.

Ownership & corporate history

Primary tier
Prior operators & transfers
Corporate network & affiliates
,
Owners' other facilities
· · 2 more

Inspection citations — last 5 years

Locked
The 12 citations above are shown free. The report takes each one and explains it in plain English — what the tag requires, how serious the scope/severity grade really is, whether it recurred across surveys — plus the five-year pattern a single inspection can't show.

Civil & criminal lawsuits

Advanced tier only
Active civil suits
#
Federal dockets
CDC infection data
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Citations, owner history, lawsuits — decoded into one PDF.
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Original records

Sources we pull for this facility.
Source
CMS Nursing Home Compare
data.cms.gov Provider Data Catalog
Last verified 2026-08-31
Source
Secretary of State filings
Entity & officer search
Pulled when a report is ordered
Source
PACER federal dockets
pacer.uscourts.gov
Pulled when a report is ordered